Ever wish you could read your recipient’s mind? You can get pretty close to it with email tracking.
Tracking tells you:
- When your messages are opened, clicked, and re-opened in real-time
- On what device your message was opened
- When your links are clicked
… all so you can follow up smarter!
When you send an email with Yesware, we embed an invisible pixel at the end of your outgoing message. This way, when your message is opened, the tracking pixel loads and you’ll receive a notification letting you know. The best part? Your recipient won’t see a thing. Unlike read receipts, our tracking pixel is completely invisible. So, you gain insights while your recipient has the same experience as usual.
To learn more: Email Tracking 101 for Outlook (O365)